Pick ‘n Pay expects to sell in excess of 40 million Easter eggs and over 20 million hot cross buns during this year’s Easter holidays.
Tamra Veley, Pick ‘n Pay spokesperson says that Easter sales have been picking up steadily in the past few weeks and should increase dramatically in the few days leading up to and including the Easter long weekend.
“We have brought in over 40 million Easter eggs and Easter goodies into our stores across the country this year. To put this into perspective, if we laid out all of the 20 million hot cross buns next to each other, the bun chain would stretch for over 2 000kms, almost enough to stretch across the length of the N2 highway – South Africa’s longest numbered road which stretches from Cape Town through Port Elizabeth, East London and Durban to Ermelo,” says Veley.
The Easter range at Pick n Pay includes marshmallow eggs, chocolate eggs, candy eggs and characterised chocolate, sweet and candy bunnies, eggs and other Easter characters.