APO named official newswire for East AfricaCom 2016


Informa Telecoms & Media has today, 29 April 2016, announced that APO will be the Official Newswire of East AfricaCom 2016, East Africa’s leading telecoms event, to be held in Nairobi, Kenya, on 18 to 19 May 2016.

East AfricaCom, the leading forum for high level networking across telecoms, broadcasting, enterprise ICT and the entire Digital Community in East Africa will distribute its press releases via Africa Wire®, the service for press release wire distribution and monitoring in Africa.

Used by some of the world’s largest technology companies, including, Facebook, Samsung, Orange, Ericsson, Tigo, Mahindra Comviva, Yahsat, Opera, MainOne, Kaspersky, and more, APO’s Africa Wire has a potential reach of 600 million people and guarantees the most extensive outreach in Africa, acting as a channel that allows East AfricaCom to target audiences across East Africa and the rest of the continent.

This reaches over 150 000 journalists, bloggers and social networks, and redistributes content to more than 50 African websites, as well as to international partners such as Bloomberg Terminal, Thomson Reuters Terminal, Lexis Nexis and Dow Jones Factiva.

East AfricaCom will host a range of companies from across the telecoms industry including Airtel, Ethiotelecom, Halotel MVNO, Orange Telkom, Millicom SA, Tigo Tanzania, MTN Congo, Safaricom, Tanzania Telecommunications Company, Tigo Rwanda, Uganda Telecom and Vodacom.

“APO has been our Official Newswire for many years and I have always been impressed with the work they deliver. Their attitude is great, they deliver on time and the quality that they produce is superb. Thanks to APO’s mobile reach, all AfricaCom press releases will be made available to subscribers of MTN Group, Airtel, Orange and Tigo in over 30 countries, with a total reach of 250 million mobile users in Africa. We couldn’t ask for more,” comments Craig Lumsden, AfricaCom Marketing Executive.

“APO is delighted to have been named the Official Newswire for an event as prestigious as East AfricaCom. APO is particularly focused on reaching not only mainstream media but also industry-specific publications across Africa; this endorsement from East AfricaCom once again proves APO’s unrivalled capacity to reach the key media outlets in Africa,” says Nicolas Pompigne-Mognard, APO Founder and CEO.

East Africa Com – 18 -19 May 2016 – http://eaafrica.comworldseries.com/
West Africa Com – 8 -9 June 2016 – http://westafrica.comworldseries.com/
NigeriaCom – 21 -22 September 2016 – http://nigeria.comworldseries.com/
AfricaCom – 15 -17 November 2016 – http://africa.comworldseries.com/


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